May 2010
2 posts
7 tags
Esquire Magazine: Why Saving Money Won't Save you
A few weeks ago, this kid came into my office. Andrew Goetting had spent his two decades on earth obsessed with infomercials — in love with the idea of creating an emergency the consumer didn’t know existed and for which the only prescription was a product he invented. The training paid off. He set the scene for me: “You’re in your dorm room and a few friends are over to...
May 20th
11 tags
Gal Time- Great Graduation Gifts
The SlouchBack is a must have accessory for college dorm life! With the SlouchBack, there’s no need to buy an expensive, awkward-sized couch that will only clutter an already-too-small dorm room. With just the simple flip of a switch, the SlouchBack dorm furniture inflates and allows you to turn a regular bed into a comfortable and stylish dorm couch, creating additional dorm room...
May 10th
March 2010
2 posts
AOL Shopping: Need Extra Seating? No Problem. Try...
AOL Shopping 3/10/10 So, what is the SlouchBack? It’s an inflatable backer that turns your bed or any surface into additional comfortable seating. You can choose from six vivid colors: navy, tan, brown, pink, red and blue. The insulated side pockets can hold your drink, remote control or your cell phone. Buy it now for $99.99 + Free Shipping. See full article
Mar 12th
What You Need: The Slouchback
March 3, 2010 YEPYEP.com This is one of those created-in-a-dorm-room products that I just want to see succeed.  It’s simple, brilliant, and not terribly embarrassing to have in a dorm room.  Plus, they got a funny web group to do their commercial (Magic Hugs):Read more and watch the video
Mar 4th
February 2010
1 post
SlouchBack Is The Answer To Your Seating Dilemmas
February 17, 2010 AOL Shopping The hoopla surrounding the big game is long gone (or slowly fading) but that doesn’t mean that the sports-themed parties will stop. There’s still plenty of basketball action with the upcoming NCAA playoffs next month. If you’re expecting a lot of people at your next party, you’re bound to face a seating issue. Inevitably someone has to...
Feb 17th
December 2009
2 posts
AOL Home, Shelterpop:The Inflatable "Slouchback"...
December 16, 2009 AOL Home, Shelterpop The Slouchback, its founders hope, is no less than a new way to sit. Presumably spurred by aching backs after leaning on cinder blocks in their dorm rooms, some recent college graduates teamed up to produce the Slouchback, a high quality inflatable backer that turns any surface into something resembling a couch. It’s been on sale since August on its...
Dec 18th
SlouchBack: Featured on the Daily Grommet- Fresh...
As pads go, a dorm room is no luxury suite. But for young adults living away from home for the first time, it’s the ultimate place for hanging out, studying, partying and occasionally sleeping. Too bad the bed takes up so much precious square-footage when what dorm dwellers really want is space for entertaining friends. Well, in just 30 seconds they can have it, thanks to the inflatable...
Dec 16th
November 2009
1 post
The Bachelor Guy: Turn your Bed, Floor or Park...
10/4/09 The Bachelor Guy I have a painful admission to make: I’m a Floor Sitter. No idea how it started, but for as long as I can remember, I prefer watching TV from the floor. Even though I have a full-sized, incredibly comfortable, fully-functioning leather couch. Strange, I know. Even more so, considering I have to pile throw pillows under me to make it tolerable. But my floor just...
Nov 4th
October 2009
2 posts
nifty: the SlouchBack this is genius
October 16, 2009: love elizabethany They say it’s mostly for college kids who want to turn their beds into instant couches, but I say the possibilities are ENDLESS! It’s called the Slouchback, and it’s an inflatable “device” that is the back of a couch, instantly turning any area into a couch. You can literally take it anywhere and sit comfortably as if you’re...
Oct 17th
Thrillist: Transmogrify any bed into a couch
10/8/09 Thrillist.com Transmogrify any bed into a couch with this inflatable back rest that looks like a giant reading pillow, comes with a built-in pump that’ll inflate in 30 seconds, boasts an interchangeable microsuede cover with insulated cup (beer) holders on both armrests, and even includes an easy-to-use patch kit, in case your fake couch’s eager to go tick-or-treating as a...
Oct 9th
September 2009
2 posts
Apartment Therapy: The Slouchback, From Bed To...
9/22/09 Apartment Therapy: Ohdeedoh When we first caught a glimpse of the Slouchback (that’s the massive pillow like device above) we weren’t sold on it. It felt ginormous and awkward, but the more we wanted to hate it — the more we really started to fall in love with it. See why
Sep 23rd
Mom Fuse: Make Any Surface A Comfortable Couch!
9/18/09 MomFuse.com I know it’s kind of late for the back to school season items, but the SlouchBack is something any college could use at any time. Students, especially those in dorm rooms, have a hard time finding space which is why the SlouchBack is the perfect solution. With the simple flip of a switch, your bed becomes a relaxing couch. Using a built-in high-velocity air pump, the...
Sep 20th
August 2009
8 posts
Boston Herald: Comfort for crowded dorms Duo...
8/26/2009: Boston Herald It doesn’t matter if your parents have taken out three mortgages to pay your Ivy League bills or if you are washing dishes on a work-study program at a state school. College students of all financial backgrounds have something that bonds them well beyond career dreams and busy social lives. Many of them have sore necks, the result of repeatedly repositioning pillows...
Aug 27th
An Early Entrepreneur
8/19/2009: Gilman School Alumni News Jeff Seibert left Baltimore in 2004 with two important things besides his Gilman education: an entrepreneurial spirit and a passion for computer programming and web design. As he leaves California for Boston in 2009, he still has all of those things, not to mention a Stanford degree. Plus, he’s got something else. Read full article…
Aug 27th
Pimp Your Dorm This Fall!
8/19/2009: College Candy Perfect for studying or watching TV, this cushion transforms your bed into a couch in 30 seconds! It’s inflatable, so you can take it out when you want it and store it under your bed when not in use. The best part: it’s big enough for two, so you and your “study buddy” can rest comfortably together. Read full article…
Aug 27th
Convert Your Dorm Room Into a Chick Lair with the...
8/14/2009: Brobible You invited the girl over for a “study break.” You’ve kicked your roommate out of your dorm room. You even put some beer on ice and grabbed some snacks out of the vending machine. So where the hell are you two going to kick back and “chill?” Dorm rooms seem to keep getting smaller and smaller, and where couches or futons just won’t fit, the...
Aug 27th
College grads get comfy with invention
7/31/2009: Nashua Telegraph Most guys hanging around a college dorm room playing video games are more likely to come up with pizza toppings than an award-winning invention. But those guys aren’t Andy Goetting and Tyler Price. What started as a late-night, “wouldn’t-it-be-cool” musing has turned into a potentially lucrative business venture for the recent college grads with...
Aug 27th
SlouchBack inventor Londonderry native wants to...
7/30/2009: Hippo Press After four years of college, Londonderry native Tyler Price knows plenty about hanging out in cramped dorm rooms. That’s why he and a former classmate developed the SlouchBack, a product that turns a bed into a couch. Price, 23, now of Boston, graduated from Londonderry High School in 2004 and from Roger Williams University in Rhode Island last year with a degree in...
Aug 27th
SlouchBack -- A Distinct Brand of Comfort
5/20/2009: College Mogul With nearly 4,300 colleges and universities in the United States, SlouchBack looks to provide comfort for dorm rooms across the country. “Why Sit Up Straight When You Can SlouchBack?” Andrew Goetting, Roger Williams University 2008 graduateand founder of SlouchBack, lives off of drive, perpetual optimism and a healthy obsession with comfort. Read full...
Aug 27th
THEY'RE NO SLOUCHES: Young inventors add comfort...
5/14/2009: Derry News LONDONDERRY — When Tyler Price and Andrew Goetting were roommates during their freshman year at Roger Williams University in Bristol, R.I., their fellow dorm dwellers enjoyed stopping by their room. Read full article…
Aug 26th