SlouchPress

Esquire Magazine: Why Saving Money Won't Save you

Thu, 20 May 2010 11:25:02 -0400

A few weeks ago, this kid came into my office. Andrew Goetting had spent his two decades on earth obsessed with infomercials — in love with the idea of creating an emergency the consumer didn’t know existed and for which the only prescription was a product he invented. The training paid off. He set the scene for me: “You’re in your dorm room and a few friends are over to play video games or watch a movie.” (Or pass the bong around, he didn’t say.) “There’s nowhere to sit. Everybody gets a crappy single bed and a horrible desk chair. It’s uncomfortable to sit on the bed and strange to be in some other guy’s personal space like that.”

So that’s the emergency. The solution? “Mr. Kurson, let me introduce you to the SlouchBack!”

Gal Time- Great Graduation Gifts

Mon, 10 May 2010 18:40:21 -0400

The SlouchBack is a must have accessory for college dorm life! With the SlouchBack, there’s no need to buy an expensive, awkward-sized couch that will only clutter an already-too-small dorm room. With just the simple flip of a switch, the SlouchBack dorm furniture inflates and allows you to turn a regular bed into a comfortable and stylish dorm couch, creating additional dorm room seating and more work and leisure space at a fraction of the price of new furniture. Then it deflates easily and can be stored when not in use. Read More

AOL Shopping: Need Extra Seating? No Problem. Try The SlouchBack

Thu, 11 Mar 2010 19:09:30 -0500

AOL Shopping 3/10/10

So, what is the SlouchBack? It’s an inflatable backer that turns your bed or any surface into additional comfortable seating. You can choose from six vivid colors: navy, tan, brown, pink, red and blue. The insulated side pockets can hold your drink, remote control or your cell phone. Buy it now for $99.99 + Free Shipping. See full article

What You Need: The Slouchback

Wed, 03 Mar 2010 21:24:38 -0500

March 3, 2010 YEPYEP.com

This is one of those created-in-a-dorm-room products that I just want to see succeed. It’s simple, brilliant, and not terribly embarrassing to have in a dorm room. Plus, they got a funny web group to do their commercial (Magic Hugs):Read more and watch the video

SlouchBack Is The Answer To Your Seating Dilemmas

Wed, 17 Feb 2010 11:21:55 -0500

February 17, 2010 AOL Shopping

The hoopla surrounding the big game is long gone (or slowly fading) but that doesn’t mean that the sports-themed parties will stop. There’s still plenty of basketball action with the upcoming NCAA playoffs next month.

If you’re expecting a lot of people at your next party, you’re bound to face a seating issue. Inevitably someone has to either get a chair from another room or sit on the floor. So, what’s a host to do?

Let me introduce you to the SlouchBack! It’s an inflatable backer that turns your bed or any surface into additional comfortable seating. The website dubs it as “comfortable dorm room furniture,” but you can use the SlouchBack in a playroom (on a day bed) or even your guest room (on a futon). What a great idea! Here are five reasons why I think SlouchBack is cool:

1. It was invented by two young entrepreneurs.
2. You can choose from six different colors: navy, tan, brown, pink, red and blue. Plus, the cover is made out of machine-washable microsuede.
3. It inflates and deflates in record time — about 30 seconds to be exact.
4. The insulated side pockets can hold your drinks, remote control or your cell phone.
5. Once deflated, it’s about the size of a briefcase. This makes for easy storage under your bed or in your closet.

I wanted to learn more about SlouchBack, so I interviewed Andrew Goetting. He’s SlouchBack’s co-founder and CEO. Here’s what he said: Read the interview here

AOL Home, Shelterpop:The Inflatable "Slouchback" Is No Slouch

Fri, 18 Dec 2009 11:40:23 -0500

December 16, 2009 AOL Home, Shelterpop

The Slouchback, its founders hope, is no less than a new way to sit. Presumably spurred by aching backs after leaning on cinder blocks in their dorm rooms, some recent college graduates teamed up to produce the Slouchback, a high quality inflatable backer that turns any surface into something resembling a couch. It’s been on sale since August on its website, and is making its way into college bookstores across the country.

I took the Slouchback for a test drive to see whether it stood up to, well, sitting down. (I tried as best I could to simulate a college student’s grueling lifestyle. Yes, I even bellyflopped onto it.)

A built-in pump inflates the Slouchback quickly and quietly; deflation is just as simple. (When deflated, the 8-pound Slouchback fits into a bag about the size of a grocery bag that comes with it.) Even better, unlike my air mattress, the Slouchback won’t slowly lose air.

The machine-washable microsuede cover is comfortably soft, but not so thick that you forget you’re leaning on something inflatable. When I met with Slouchback’s founder and CEO, Andrew Goetting, he acknowledged that inflatable furniture won’t ever be featured in Elle Decor, but said he hoped to counter people’s negative perceptions by using quality materials to create “the Mercedes of inflatable furniture.” Besides, he said, it’s sitting on air that sucks, not reclining on it. By putting the Slouchback on a dorm bed or day bed, people get the benefits of pop-up furniture without the downsides. And you know what? He’s right. The Slouchback does what it says; it’s just a matter or whether you ever encounter cinder blocks.

The Slouchback has a 100% satisfaction guarantee, and I found that the product held up to all its claims—even the one about inflating and deflating in 30 seconds. It comes in navy, tan, brown, and garish pink, red and blue and, in case you forgot that it was originally marketed solely to college students, it has two build-in can holders. The Slouchback is available here for $99.99 with free shipping.

SlouchBack: Featured on the Daily Grommet- Fresh Finds, True Stories

Wed, 16 Dec 2009 15:52:00 -0500

As pads go, a dorm room is no luxury suite. But for young adults living away from home for the first time, it’s the ultimate place for hanging out, studying, partying and occasionally sleeping. Too bad the bed takes up so much precious square-footage when what dorm dwellers really want is space for entertaining friends. Well, in just 30 seconds they can have it, thanks to the inflatable SlouchBack.

Longtime friends Jeff Seibert and Andrew Goetting thought up the idea for the SlouchBack when they were in school, then came together after college to make it a reality. Their invention is a portable microsuede couch that inflates automatically in less than 30 seconds, bringing instant comfort and convenience to the dorm room or extra seating to the family room. It’s so much more comfortable than a flimsy folding chair and loads more functional than pillows stacked haphazardly against concrete walls. When deflated, the SlouchBack is easy to tuck away. And, slouchers don’t need to worry about spilling their popcorn or soda — the microsuede covers (available in a handful of cool colors) are easily removable and washable. Just chill out, slouch back and enjoy.

— Beth, DailyGrommet

The Bachelor Guy: Turn your Bed, Floor or Park Bench into a Couch

Wed, 04 Nov 2009 15:16:23 -0500

10/4/09 The Bachelor Guy

I have a painful admission to make: I’m a Floor Sitter. No idea how it started, but for as long as I can remember, I prefer watching TV from the floor. Even though I have a full-sized, incredibly comfortable, fully-functioning leather couch. Strange, I know. Even more so, considering I have to pile throw pillows under me to make it tolerable.

But my floor just became a TV-watching comfort zone. Check out the Slouchback.

Originally designed by two college students to turn their dorm room beds into a comfy couch for studying, gaming, TV-viewing, and college chick getting (“No, I am not trying to get you into bed… this is just a couch…”), the Slouchback is being used by people everywhere to turn just about anything into seating for up to three adults. Keep Reading…

nifty: the SlouchBack this is genius

Sat, 17 Oct 2009 07:28:40 -0400

October 16, 2009: love elizabethany

They say it’s mostly for college kids who want to turn their beds into instant couches, but I say the possibilities are ENDLESS!

It’s called the Slouchback, and it’s an inflatable “device” that is the back of a couch, instantly turning any area into a couch.

You can literally take it anywhere and sit comfortably as if you’re in your own living room!

How CLEVER!!! Did I mention there are cup holders?! AND! It comes in TONS of different colors, even HOT PINK! Read full article…

Thrillist: Transmogrify any bed into a couch

Thu, 08 Oct 2009 23:09:00 -0400

10/8/09 Thrillist.com

Transmogrify any bed into a couch with this inflatable back rest that looks like a giant reading pillow, comes with a built-in pump that’ll inflate in 30 seconds, boasts an interchangeable microsuede cover with insulated cup (beer) holders on both armrests, and even includes an easy-to-use patch kit, in case your fake couch’s eager to go tick-or-treating as a pirate.Read more

Revolutionize your lounging and get yourself one of these at Slouchback.com

Apartment Therapy: The Slouchback, From Bed To Sofa In 30 Seconds

Tue, 22 Sep 2009 20:25:00 -0400

9/22/09 Apartment Therapy: Ohdeedoh

When we first caught a glimpse of the Slouchback (that’s the massive pillow like device above) we weren’t sold on it. It felt ginormous and awkward, but the more we wanted to hate it — the more we really started to fall in love with it. See why

Mom Fuse: Make Any Surface A Comfortable Couch!

Sun, 20 Sep 2009 02:36:00 -0400

9/18/09 MomFuse.com

I know it’s kind of late for the back to school season items, but the SlouchBack is something any college could use at any time. Students, especially those in dorm rooms, have a hard time finding space which is why the SlouchBack is the perfect solution.

With the simple flip of a switch, your bed becomes a relaxing couch. Using a built-in high-velocity air pump, the SlouchBack inflates and transforms your dorm bed into a comfortable couch in just 30 seconds. Switch to deflate mode, and the unit will store in the space between the bed and the wall, ready for instant use. Read full article…

Boston Herald: Comfort for crowded dorms Duo peddles inflatable college couch

Thu, 27 Aug 2009 11:07:00 -0400

8/26/2009: Boston Herald

It doesn’t matter if your parents have taken out three mortgages to pay your Ivy League bills or if you are washing dishes on a work-study program at a state school. College students of all financial backgrounds have something that bonds them well beyond career dreams and busy social lives.

Many of them have sore necks, the result of repeatedly repositioning pillows between their heads and a cinder block wall. Even on the cushiest campuses, dormitory space is extremely tight as two beds, two desks and two bureaus leave little room for a sofa or futon. And forget about beanbag chairs. The ones large enough for the average tush would eliminate any remaining floor space.

Now, two young furniture entrepreneurs are promising a solution to the head-against-cement problem. And they are unveiling their $99.99 panacea this weekend at Harvard University, MIT, Boston University, Boston College and Northeastern University. Read full article…

An Early Entrepreneur

Thu, 27 Aug 2009 11:02:00 -0400

8/19/2009: Gilman School Alumni News

Jeff Seibert left Baltimore in 2004 with two important things besides his Gilman education: an entrepreneurial spirit and a passion for computer programming and web design.

As he leaves California for Boston in 2009, he still has all of those things, not to mention a Stanford degree. Plus, he’s got something else. Read full article…

Pimp Your Dorm This Fall!

Thu, 27 Aug 2009 10:59:00 -0400

8/19/2009: College Candy

Perfect for studying or watching TV, this cushion transforms your bed into a couch in 30 seconds! It’s inflatable, so you can take it out when you want it and store it under your bed when not in use. The best part: it’s big enough for two, so you and your “study buddy” can rest comfortably together. Read full article…

Convert Your Dorm Room Into a Chick Lair with the SlouchBack

Thu, 27 Aug 2009 10:57:33 -0400

8/14/2009: Brobible

You invited the girl over for a “study break.” You’ve kicked your roommate out of your dorm room. You even put some beer on ice and grabbed some snacks out of the vending machine. So where the hell are you two going to kick back and “chill?” Dorm rooms seem to keep getting smaller and smaller, and where couches or futons just won’t fit, the dorm room bed becomes an uncomfortable last resort. Enter the SlouchBack, which inflates in 30 seconds just like an air mattress to transform your bed into a three-person suede couch. Read full article…

College grads get comfy with invention

Thu, 27 Aug 2009 10:56:10 -0400

7/31/2009: Nashua Telegraph

Most guys hanging around a college dorm room playing video games are more likely to come up with pizza toppings than an award-winning invention. But those guys aren’t Andy Goetting and Tyler Price.

What started as a late-night, “wouldn’t-it-be-cool” musing has turned into a potentially lucrative business venture for the recent college grads with their invention of the SlouchBack: an inflatable micro-suede covered pillow that turns a bed into a couch in less than 30 seconds. Read full article…

SlouchBack inventor Londonderry native wants to make dorm life easier

Thu, 27 Aug 2009 10:54:31 -0400

7/30/2009: Hippo Press

After four years of college, Londonderry native Tyler Price knows plenty about hanging out in cramped dorm rooms. That’s why he and a former classmate developed the SlouchBack, a product that turns a bed into a couch. Price, 23, now of Boston, graduated from Londonderry High School in 2004 and from Roger Williams University in Rhode Island last year with a degree in journalism. The SlouchBack is on sale now — see SlouchBack.com. The company will ship directly to dorms. Read full article…

SlouchBack -- A Distinct Brand of Comfort

Thu, 27 Aug 2009 10:51:00 -0400

5/20/2009: College Mogul

With nearly 4,300 colleges and universities in the United States, SlouchBack looks to provide comfort for dorm rooms across the country.

“Why Sit Up Straight When You Can SlouchBack?”

Andrew Goetting, Roger Williams University 2008 graduateand founder of SlouchBack, lives off of drive, perpetual optimism and a healthy obsession with comfort. Read full article…

THEY'RE NO SLOUCHES: Young inventors add comfort to dorm rooms

Wed, 26 Aug 2009 15:38:00 -0400

5/14/2009: Derry News

LONDONDERRY — When Tyler Price and Andrew Goetting were roommates during their freshman year at Roger Williams University in Bristol, R.I., their fellow dorm dwellers enjoyed stopping by their room. Read full article…